Most B2B merchants do not need Shopify Plus. They need hidden prices, a CRM pipeline, branded PDF quotes, and a quote-to-order workflow. AddToQuote delivers all of that on Shopify Basic, Shopify, or Advanced — at 1% of the Plus subscription.
Here is what your stack actually costs with AddToQuote on each Shopify plan.
AddToQuote pricing stays at $25/mo (Professional) regardless of which Shopify plan you are on. Advanced ($50) and Enterprise ($100) tiers add AddToQuote features — they are not tied to your Shopify plan.
| Shopify Plan | Plan Cost | + AddToQuote | Total / mo | Savings |
|---|---|---|---|---|
| Shopify Basic | $19/mo | $25/mo | $44/mo | Save $2,256/mo vs Plus alone |
| Shopify (Standard) | $49/mo | $25/mo | $74/mo | Save $2,226/mo vs Plus alone |
| Shopify Advanced | $299/mo | $25/mo | $324/mo | Save $1,976/mo vs Plus alone |
| Shopify Plus | $2,300/mo | $25/mo | $2,325/mo | Plus + quote workflow |
The math is brutal: running on Shopify Basic + AddToQuote saves you $27,072 per year ($2,256/mo) versus Shopify Plus alone — while giving you a real quote workflow, CRM pipeline, and PDF generation that Plus does not include.
Plus is a self-serve B2B platform. AddToQuote is a quote-based selling platform. Most merchants need the second.
Without AddToQuote: Plus hides prices via customer-specific catalogs (catalog setup required).
With AddToQuote: AddToQuote hides every price across your store with one toggle. Replaces "Add to Cart" with "Request a Quote." No catalog config.
Without AddToQuote: Plus has no CRM. You manage quotes in spreadsheets or pay $50–300/seat for HubSpot.
With AddToQuote: Drag-and-drop kanban with 6 stages (New → Won/Lost). Notes, team assignment, activity timeline, conversion analytics — built into Shopify Admin.
Without AddToQuote: Plus does not generate PDFs. You buy another app or hand-build them in Word.
With AddToQuote: Auto-generated branded PDF quotes. Logo, line items, custom fields, terms. Sent direct to customer or downloaded.
Without AddToQuote: Plus is built for self-serve B2B. Quote workflows require custom development.
With AddToQuote: Customer accepts quote → one-click conversion to Shopify draft order → checkout link sent. Full quote-to-cash in three clicks.
Without AddToQuote: Plus offers admin accounts but no quote-specific assignment, ownership, or close-rate tracking.
With AddToQuote: Assign quotes to reps, track per-rep close rates, log internal notes, audit every customer interaction.
Without AddToQuote: Plus does not support custom fields on the storefront. Customer cannot specify build-to-order details.
With AddToQuote: 20 field types (text, dropdown, file upload, date, checkbox, etc.) on any product. Customer specs flow straight into the quote and final order.
If your business looks like one of these, Plus is the wrong tool.
You sell case packs, pallets, or volume orders with negotiated pricing. Customers expect price-on-request and account-specific deals.
Customers configure products with custom specs. Every quote is unique. Pricing depends on quantity, materials, and timeline.
You supply businesses, not consumers. Sales cycles run weeks. Customers want PDFs they can forward to procurement.
You sell furniture, machinery, jewelry, or anything where customers expect to discuss requirements before buying.
We are not anti-Plus. It is a great platform for the right merchant.
Choose Shopify Plus if you need at least one of these:
Worth noting: even on Plus, you still need a separate quote-management app for true RFQ workflows, CRM pipelines, and PDF generation. Many Plus merchants run AddToQuote alongside Plus for this exact reason.
Yes. Shopify Plus is designed for high-volume enterprise B2B with self-serve catalogs and net payment terms. The vast majority of B2B and wholesale merchants do not need Plus — they need quote-based selling, hidden prices, a CRM pipeline, and PDF quotes. AddToQuote delivers all of that on any Shopify plan (Basic $19, Shopify $49, Advanced $299, or Plus $2,300+).
Plus includes customer-specific catalogs, native net-30/60/90 payment terms, multi-user company accounts, and a separate B2B storefront. If you need any of those, Plus may be justified. If you sell with quotes, custom pricing, or need a CRM pipeline, AddToQuote outperforms Plus at 1% of the cost.
AddToQuote starts at $25/month (Professional), $50/month (Advanced — adds Shopify Flow + outbound webhooks + messaging), or $100/month (Enterprise — adds Product Options). Shopify Plus starts at $2,300/month. For most B2B merchants, that is a $26,000+ annual savings.
Yes. AddToQuote installs as a standard Shopify app and works on every Shopify plan — Basic, Shopify, Advanced, Plus. There are no plan restrictions and no API limits that affect normal quote flows. You can run a full B2B operation on Shopify Basic + AddToQuote for around $44/month total.
Yes. AddToQuote hides prices store-wide and replaces "Add to Cart" with "Request a Quote." This works on any theme (Shopify 2.0) and any plan. You do not need Shopify Plus or its native B2B catalog to hide prices.
No. AddToQuote includes a built-in CRM pipeline (New, Qualified, Proposition, Quoted, Won, Lost) with drag-and-drop kanban, deal notes, team assignment, activity timeline, and quote-specific analytics. You can replace HubSpot ($50–300/seat/month) and Pipedrive ($15–100/seat/month) entirely.
Plus offers native net-30/60/90 terms. AddToQuote does not provide payment terms directly, but converts approved quotes into Shopify draft orders — so you can use any payment terms app, Shopify Payments, or simply send invoices via Stripe, PayPal, or wire transfer. Most B2B merchants handle terms outside the platform anyway.
Plus is the right choice if (1) you process tens of millions in B2B revenue annually, (2) your customers need self-serve catalogs at fixed prices, (3) you need multi-user company accounts with internal approval workflows, or (4) you operate in multiple regions with separate B2B storefronts. If none of those apply, you almost certainly do not need Plus.
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