Native Shopify CPQ

CPQ for Shopify

CPQ stands for Configure, Price, Quote — software that lets sales teams configure complex products, apply dynamic pricing, and generate professional quotes. Traditionally enterprise tools like Salesforce CPQ ($75–150 per user). AddToQuote brings it to Shopify at $25/mo flat.

Configure. Price. Quote. The full B2B sales motion — inside Shopify Admin.

Skip Salesforce CPQ ($75–150 per user). Skip HubSpot ($50–300 per user). AddToQuote brings configurators, dynamic pricing, branded PDF quotes, and a CRM pipeline — flat $25–100/mo.

Install on Shopify

The CPQ Workflow on Shopify

Three stages. One app. Zero per-seat fees.

Stage 1Configure

Customer specifies the product

Customer picks color, material, size, finish, dimensions — uploads a spec file or CAD drawing if needed. AddToQuote supports 20 field types: text, dropdown, date, file upload, number, checkbox, toggle, and more.

Stage 2Price

Sales team applies pricing

Quote arrives in your CRM pipeline. Apply discounts (percentage or fixed), adjust line items, add custom fees, and recalculate totals — all inside Shopify Admin.

Stage 3Quote

Send a branded PDF quote

Generate a professional PDF with your logo, terms, and line items. Send via Gmail, Outlook, SES, or any provider. Customer accepts → quote becomes a Shopify draft order with a checkout link.

Everything a CPQ Should Do

No bolt-ons. No integrations. Native Shopify.

Product configurators

20 field types for customer-facing customization. Conditional logic, file uploads, custom validation. Spec data flows into the quote and final order.

CRM pipeline

6 deal stages, drag-and-drop kanban, team assignment, deal notes, activity timeline, conversion analytics — built into Shopify Admin.

Dynamic pricing

Apply discounts (percentage or fixed), adjust unit prices, add custom line items, and override totals on each quote — without touching product pricing.

Branded PDF quotes

Auto-generated PDFs with your logo, custom fields, and itemized totals. Sent via your connected inbox so the customer recognizes the sender.

Quote-to-cash automation

Approved quotes convert to Shopify draft orders in one click. Customer receives a checkout URL and pays via standard Shopify payment methods.

Shopify Flow integration

8 triggers + 4 actions for advanced automation. Auto-assign quotes by region, escalate stuck deals, send Slack notifications, sync to external CRMs.

CPQ Cost Reality Check

Compare AddToQuote with the alternatives a Shopify B2B merchant typically considers.

CPQ ToolCostStrengthsWeaknesses for Shopify B2B
Salesforce CPQ$75–150 per user / monthEnterprise-grade, deep customizationPer-seat pricing, complex setup, not Shopify-native
HubSpot Quotes$50–300 per user / monthDecent quote workflow, marketing toolingNo Shopify integration, requires HubSpot CRM, expensive at scale
PandaDoc$35–65 per user / monthStrong quote / proposal documentsDocument-focused, not workflow-focused, no Shopify integration
AddToQuote$25–100 / month flatNative Shopify, no per-seat fees, CRM + PDF + FlowNo native net-30 payment terms (use any Shopify payment app instead)

Frequently Asked Questions

What is CPQ?

CPQ stands for Configure-Price-Quote — software that lets sales teams configure complex products, apply dynamic pricing, and generate professional quotes. Traditionally enterprise software (Salesforce CPQ, Oracle CPQ) with per-seat pricing in the hundreds of dollars per month. AddToQuote brings the same workflow to Shopify at flat pricing.

Why use a CPQ tool on Shopify?

B2B merchants who sell configurable, custom, or build-to-order products need more than "Add to Cart." Customers want to specify requirements, sales teams want to apply custom pricing, and both sides expect a formal quote document. CPQ workflows handle this. AddToQuote is purpose-built for this on Shopify.

How is AddToQuote different from Salesforce CPQ or HubSpot?

AddToQuote is native to Shopify — it lives in Shopify Admin, uses your existing products and customers, and converts quotes into Shopify draft orders directly. Salesforce CPQ and HubSpot are general-purpose CRMs that require integration work to talk to Shopify. They also charge per user; AddToQuote is flat $25–100/mo.

Does AddToQuote support product configurators?

Yes. The Product Options feature (Enterprise plan, $100/mo) supports 20 field types: text, textarea, number, dropdown, multi-select, file upload, date, time, checkbox, toggle, color swatches, and more. Customer specifications attach to the quote and flow through to the final draft order.

What CRM features are included?

Built-in CRM pipeline with 6 stages (New, Qualified, Proposition, Quoted, Won, Lost), drag-and-drop kanban, team member assignment, internal notes, full activity timeline, deal-level discounts, and conversion analytics. No separate CRM purchase needed.

How much does AddToQuote cost?

$25/mo Professional, $50/mo Advanced (adds Shopify Flow + outbound webhooks + messaging integrations), $100/mo Enterprise (adds Product Options for full configurator). 14-day free trial. No per-seat fees, no per-quote fees.

CPQ for Shopify, $25/mo Flat

No per-seat fees. No per-quote fees. 14-day free trial.

Install AddToQuote Free